Nike Sportswear and the Nike Global Digital team commissioned me to create a series of illustrations of the core Airmax product being reinvented with engineered mesh.
The interpretations of these products were centered around color story, design inspiration, cultural impact and reinvention, and I utilized illustration, design and photography to tell these brand stories. The illustrations were used in social channels as static & motion pieces & were featured in an install at 21Mercer in Soho, NYC.
Art Directors: Victor Nguyen Long / Camden Stanke, Producer: Evan Steinberg, Copywriting: Aubrey Corie
Video: Producer: Decatur Dan, Animator: Greg Solenström, Composer: Forest Pond