Blog

New Work: RSM "the Power of You" video series

Last year I worked on a series of brand illustrations for RSM, in partnership with renowned ad agency LGA. The project expanded this year to a series of videos, diving into employee stories about what made them unique and uniquely suited for their roles at RSM. This time around our creative team grew to include Caravan Films and motion designer David Stanfield. My role was to take the approved interview cuts and find creative ways to weave illustration and motion design to help tell the story. It was a really fun process as I got to take the illustration from early rough storyboards to generate conceptual direction, to the production of final illustrated assets and then create tight boards and assets to hand off to David to work his magic. The project was a lot of fun and thanks to LGA and my fellow collaborators.

Below are some process images from one of the stories as well as one of the final videos (we produced 5 in all).

Final frames from Jonah's story

Final frames from Jonah's story

Early boards to generate loose ideas

Early boards to generate loose ideas

Final assets boarded and in place

Final assets boarded and in place

Matt StevensComment