the Design Office of Matt Stevens - Direction + Design + Illustration


ykoon is an online app that teaches kids financial values, by giving them a fun way to track how they how to earn, save, give and spend money in the real world. We developed a full suite of in app icons, badges and spot illustrations for the website. To appeal to the broad age range of the target audience we used very simple and minimal forms with lots of vibrant color. It couldn't feel to juvenile for the older users and couldn't be complex or intimidating for the younger users.