Daydream Rebrand: Charlotte Eagles
My daughter started playing club soccer this year for the Charlotte Eagles newly formed club team. We, as a family have been around the Eagles organization for many years and it's great to get to participate with them in this way as part of their new venture. I'm always on the lookout for personal projects that I can work on that keep me engaged, allow me to add to my portfolio and do some work that's headed in a direction that I'd like to go, and evolving the Eagle's identity was a great chance to do that. I worked on it during some slower periods and had a lot of fun finding ways to evolve their current mark, hanging onto the equity and what worked and refining what needed some polish. Go Eagles!